Red Ocean, Blue Ocean

In 2009 when I took an improv acting workshop, our mentor Jourdan Sebastian told us about “red ocean, blue ocean”. This was adapted from a business strategy book called Blue Ocean Strategy, which posits that instead of attempting to compete within the existing market (a red ocean full of sharks in a feeding frenzy), a business should create new demand in uncontested market space (a blue ocean).

Improv Acting Workshop 2009


improv workshop activity


Instead of business, though, we applied it to ourselves as actors, performers, and artists. What could we offer that was new to the industry? What did we each have that nobody else did?

After the workshop period ended, we each went our ways. My batchmates went on to make (bigger) names for themselves:

  • Abby Asistio, musician and alopecia awareness advocate
  • Gee Canlas, speed-talking TV host and Amazing Race PH contestant
  • Miko Pepito, spoken word artist
  • JB de Leon, professional photographer
  • Teddy Corpuz, musician of Rocksteddy and co-host of It’s Showtime
  • Roxanne Barcelo, actress

To tell you the truth I felt out of my depth in that workshop. Everyone there had a “blue ocean”; for instance, Abby could sing and rap, and now that she’s open about her alopecia it to set her apart. Gee could talk a mile a minute, which attracted attention from TV networks that cast her as a host.

What was I good at? What did I have that nobody else had? Looking back now, I didn’t turn out the way I thought I would in 2009. But I think I’ve found my blue ocean, and it’s online. It’s not going to be without difficulty that I make my own mark; I’m not the first female running blogger, nor the most famous. But I do have my own unique skills that no one else has. I’m hoping that makes the difference for me this year. 😉

Noelle De Guzman on Xpert.PH

I’ve joined the Xpert.PH team as their resident Fitness Xpert!

Xpert Talk with Noelle “Kikay Runner” de Guzman

07:51 PM 01/11/2013
By Julius Belotindos
Photos by Sophia Labayen
She’s bright. She’s beautiful. She’s a fitness buff.
Noelle de Guzman is a lean, mean running machine, and she’s also our resident Fitness Xpert on Xpert.ph.

Before dashing into the field of running and fitness, the 29-year old Cancerian showed early signs that she works hard to be ahead of the pack. As a matter of fact, Noelle got accelerated during grade school and she was consistently in the honor roll from elementary to high school. She later graduated cum laude in the University of the Philippines, Diliman with a Bachelor’s degree in Political Science and a Master’s degree in Media Studies.
With her combined beauty and brains, Noelle soon ventured into the corporate world. But, alas, a twist of fate took Noelle on a detour towards a different career path. From being an executive assistant at a talent management firm, she started running races and marathons in 2009 – and the Kikay Runner was born!
Noelle currently has 46 races under her belt (and counting!), and she also acquired an international license to teach Les Mills BodyJam and BodyBalance. She writes about her race experience in her blog kikayrunner.com and does occasional hosting stints.Let’s get to know more about our Fitness Xpert to find out what exactly makes her tick. This writer had the esteemed privilege of getting the answers straight from Noelle de Guzman herself! Continue reading on Xpert.PH…

Tea Time

I used to say that I only had one cup of coffee a week. Then it grew to two. Then three. Before I knew it, I had a full-blown dependence on Starbucks lattes. It didn’t help that for the previous month I’ve been trying to rack up enough stickers to claim a planner.

So I went cold-turkey. And that’s where this belated Christmas basket from Lipton Philippines comes in.

Thanks Lipton for the Christmas basket!


Thanks for the Christmas basket!

I go through phases of what kinds of drinks I prefer. I had this whole orange juice phase, and I’ve just gotten past the coffee phase. The cycle’s coming back to tea, and as I write this entry I’m brewing up a cup of Lipton Yellow Label. Read more

Shopping with My GCash-AMEX Virtual Card

I use my credit card for online payments especially when I purchase apps for my iPod Touch. However, there are websites in the US, like Amazon.com, that won’t ship to the Philippines — or if they do, there’s a hefty shipping charge.

That’s why when Globe Telecom introduced the GCash-AMEX virtual card last October, I jumped on the chance to order some books and DVDs I’ve been dying to get for the longest time.

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using an iPad to activate my GCash-AMEX virtual card

Along with media and bloggers, I was invited to the launch and learned that Globe had struck up a partnership with American Express and My Shopping Box to make shopping from US stores easier. Read more

Superbook!

This month it seems the cartoons I watched in my childhood are coming back around. I’m impatiently waiting for the Jem and the Holograms DVD box set I ordered from Amazon. I just watched the live action adaptation of Rurouni Kenshin. And this Saturday, I’m attending the Superbook Reimagined Family Fun Day!

If you never watched Sunday morning cartoons on GMA7 back in the late 1980’s you might not remember what Superbook is. Let me refresh your memory.

Superbook

Superbook

Read more

Goodbye, Old Friends

This is a secret I rarely share with anyone, but I love stuffed toys. We’ve moved house twice in my life, and I’ve always brought my little friends along.

But there always comes a time one has to let go of them. There just isn’t a lot of room in our condo. I asked over Twitter where I could send these six stuffed toys for charity. I didn’t want to dump them in the trash, and I know there are children who don’t have any to call their own.

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I will miss you *tear*

It’s also been shown that integrating stuffed animals into therapy for young children can provide a sense of security. Remember last year after Typhoon Sendong? A little girl started a toy drive for the children in CDO and Iligan affected by the typhoon.While there are a number of places I can send my toys to, most people recalled that Jollibee launched the 18th “MaAga ang Pasko” charity drive. So that’s where my well-loved friends are going. May they make another child’s life as happy as they did mine.

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A Morning at Mercato Centrale BGC

Back when Mercato Centrale first opened near Bonifacio High Street in 2010 for its Morning Mercato market, I would drop by on Sundays after a race for some food and drink. I was already familiar with the concept of weekend markets where fresh food and produce were offered, since my family and I frequented the one that used to be held at the Lung Center of the Philippines compound on Quezon Avenue. Still, the charm of each weekend market is the variety; they don’t all have the same concessionaires, so you could have a completely different food and shopping experience from one market to another.

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organic produce fresh off the farm

Today, Morning Mercato re-opened in its original location at the corner of 30th Street and 9th Avenue in BGC. It’ll be there on Saturdays and Sundays from 7am to 2pm through November and December. (Midnight Mercato will still be held at the Mercato tent near Turf BGC.) Read more